1:1 Strategy Call
45 minutes of focused marketing strategy to give you clarity on what to say, what to post and how to turn your content into clients.
The 1:1 Strategy Call is a focused strategy session for business owners who want to manage their own content but need an expert to give them the direction.
You’ll leave with a clearer direction for your marketing, practical recommendations tailored to your business and two weeks of strategic content ideas ready for you to create.
This is where you are…
You know you need to market your business.
And realistically, you’re probably capable of creating the content yourself.
The problem isn’t necessarily execution, it’s knowing what the hell you’re supposed to be posting in the first place.
You sit down to create content and suddenly your mind goes blank.
You save hundreds of posts for “inspiration”, but none of them quite translate to your own business.
You’ve tried content calendars, trending audios, ChatGPT prompts and whatever Instagram’s latest algorithm advice is…
But there’s no real strategy tying everything together.
And without that direction, content becomes another job on your to-do list rather than something actively helping you grow the business.
You don’t need more content for the sake of content. You need to know what your business needs to say.
That’s what we’ll work out together.
If you’re considering a Strategy Call, you’re probably experiencing at least a few of these…
→ You constantly wonder what to post.
You know your business inside out, but turning that knowledge into interesting, strategic content feels much harder than it should.
→ You want expert strategy without outsourcing your marketing.
You’re happy to create and post your own content.
You just want someone experienced to tell you where to focus so you’re not wasting hours figuring it out through trial and error.
→ You’re getting engagement without enough enquiries.
People might like what you post, but your content isn’t doing enough to move them towards actually working with you.
Here’s exactly how it works…
Step 1: Complete Your Strategy Questionnaire
Before our session, you’ll complete a detailed questionnaire covering your business, services, ideal clients, challenges, goals and current marketing. This means I can properly understand your business before we speak.
Step 2: I Review Your Business
I’ll go through everything you’ve shared before the call and identify the areas we need to focus on. So when we get together, we can skip the surface-level questions and spend the session actually strategising.
Step 3: Your 45-Minute Strategy Call
This is where we get into it. We’ll look at your positioning, audience, messaging, content direction and how your social media can better support your business goals. This isn’t a generic presentation, the entire conversation is built around your business.
Step 4: Your Two Weeks of Content
You’ll also receive two weeks of strategic content ideas for you to create yourself. Not random prompts pulled from a template, but ideas created around your audience, offers and goals so you know exactly what to start posting after our session.
During your session, we can cover things like…
Your Positioning
What do you actually want to be known for, and is your current marketing communicating it?
Your Ideal Client
Who are we trying to attract, what do they care about and what do they need to hear from you before they’re ready to buy?
Your Messaging
We’ll identify the themes, opinions, expertise and messages your business should consistently be putting into the world.
Your Content Strategy
We’ll establish what types of content you should be creating and how they work together to build visibility, trust and demand.
Your Sales Content
Because selling shouldn’t mean randomly posting “spaces available” every few weeks. We’ll look at how your content can naturally introduce your services and encourage enquiries.
This isn’t another generic strategy template.
Your business isn’t identical to everyone else’s. So your marketing shouldn’t be either.
I’ll look at your actual business, your actual audience and what you’re trying to achieve, then help you build a content direction that makes sense for you.
£199 one-off